The Smart Cover is an innovative advertising format offered by OursBlanc that enables advertisers to develop their brand image in the digital space.
Impactful
The Smart Cover ensures that your campaign will not go unnoticed. It provides an exclusive placement outside of the usual media devices, with a prominent and wide position that highlights your brand.
Visible
This format optimizes the exposure time of your advertisement. Through its “semi-sticky” mechanism, the ad remains within the visible area of the screen while accompanying the vertical scrolling of the user. There is no close button, preventing false clicks.
Acceptable
The primary objective of the SmartCover is to capture the visitor’s attention without creating rejection. A brand awareness advertisement should be engaging to strengthen your brand image. OursBlanc adheres to AdTrust and Coalition for Better Ads standards.
Smart
This format optimizes the exposure time of your advertisement. Through its “semi-sticky” mechanism, the ad remains within the visible area of the screen while accompanying the vertical scrolling of the user. There is no close button, preventing false clicks.
Creativity
OursBlanc offers an extensive selection of over 50+ customizable templates to fulfill the diverse communication requirements of each client. Our templates encompass a wide range of options, including captivating images, immersive photo galleries, captivating parallax effects, compelling videos, and even HTML content sourced from Google Web Designer or Creatopy.
Cross-device
A Smart Cover campaign is automatically optimized for all devices, from computers to smartphones. It is accessible everywhere.
Engagement
OursBlanc considers visible impressions as the primary key performance indicator (KPI). An impression is always visible for at least 100% of one second per visitor. The exposure of each advertisement per visitor and per campaign is calculated in real-time.
Transparency
At the end of the campaign, you receive a detailed report of your advertisement’s exposure. You can inform your client about the number of days, hours, and minutes the ad was viewed, as well as the average number of viewers and the average viewing duration.